Saturday, August 29, 2015

Business is Addictive



Assalamualaikum! Interesting topic, right? Business is addictive. Once you’ve become a businessman or an entrepreneur, you will feel this topic. Well, as a businesswoman, myself, I find business is indeed addictive. Why, why, why do I say so? 


Overwhelming with profit


Even though the profit is not much, you will still be happy because at least, you gained something from your effort. It's all about the money, money, money $$$! Well who does not love money right? I know I do. He he he! But, it's mostly about experience, actually (and money).


Satisfied customers

When you're selling something and that something is desirable by people, you will see the faces of theirs. They will glow. Maybe I sounds exaggerating, but it's the truth. Let's say, when you're buying something that you really like, a pair of Nike shoes, for example, you'd be delighted if you get to buy it right? I mean, you've been wanting to have them all along and you're finally getting it. Of course you will be happy right? You will be the happiest person at the moment. Same goes with everyone. Satisfied customers are entrepreneurs' long lost love. They are the ones who will make entrepreneurs and business people happy. Seeing someone's happy is intriguing and it becomes like an addiction. You have made someone happy, so you want to always see that person happy. It's a continuous want. Therefore, it become an addiction, in a good way. 


Customers’ loyalty


Having loyal customers is an amazing feeling. It's like having fans gathering around you, wanting your signatures. You will feel famous and needed. Mostly, needed. You wouldn't sell something that is not needed by people. A wise business man or entrepreneur would find what people needs, and try to fulfill their needs. When you have loyal customers, you will feel like you need to always fulfill their wants and needs. You don't want to ever neglect them. You will eventually care about them, not just in terms of their needs, but also in terms of their lives and their well-being. Trust me, you will feel it once you have indulged in the biz world.


All in all, business is addictive. 


Krasny (2014) quoted, "For a lot of people, one ride on that roller coaster is enough. But for some serial entrepreneurs, that cycle isn't just attractive, it's downright addicting in an unhealthy way, according to recent research. Some signs you may be addicted to entrepreneurship include obsessing over your business, neglecting friends and/or outside interests, and experiencing withdrawal symptoms like anger or depression when being forced to turn away from your business. You may also be addicted to starting companies if you're increasingly spending more time with your business than on your health or your personal relationships. It's important to note this category of behavioral addiction mirrors that of gamblers or Internet addicts and not drug or alcohol dependents. And while the professors interviewed just six entrepreneurs, the purpose of the paper was to create a framework for discussing this behavior,". [b(i)]


Reference:

Krasny, J. (2014, November 19). Are You Addicted to Entrepreneurship?. Inc.com. Retrieved August 27, 2015 from http://www.inc.com/jill-krasny/is-entrepreneurship-addictive.html [b(i)]

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